“Bring Africa out of your heart into your life, through your closet”
Loayo is a luxury women’s clothing range by African artist Loubna Ayouche Combalat.
Born in Morocco, Loubna has chosen South Africa to take her passion for painting beyond the canvas, into the world of modern fashion, bringing her masterpieces to life. Her passion for Africa feeds directly into her decision to employ only African staff, utilise African raw materials and manufacture in South Africa.
Every uniquely designed Loayo garment is a culmination of an extraordinary process where fine art is transferred onto a limited number of fabrics creating beautiful wearable masterpieces.
Africa is indelible in each and every piece of clothing. They breathe the colours, vibrancy and energy of Africa and its people. Providing her dedicated team opportunity for personal growth, development and individual success stories.
“Africa, its people, the lands they are my muses.” Loubna Ayouche Combalat